Expert Market Research Solutions for the
Beauty Industry
Uncover beauty trends and consumer preferences with ESR Research. From skincare innovations to cosmetics market dynamics, we provide valuable insights to beauty and personal goods companies seeking to captivate today’s discerning consumers.

More than 30 Years of Expertise in
Beauty & Personal Goods Market Research
For over three decades, ESR Research (former Estudio Silvia Roca) has been at the forefront of deciphering the complexities of the beauty and personal goods industry. With a keen eye for emerging trends and an unwavering commitment to excellence, our international team and global reach have helped beauty brands navigate the ever-changing landscape, unlocking insights that drive innovation and shape consumer experiences. With more than 21,000 successfully completed projects worldwide, we maintain a commitment to excellence in every engagement.
Our Services in Beauty & Personal Goods
Tailored Research to Meet the Unique Global Needs of the Beauty & Personal Goods Industry
Our tailored research methodologies blend the art of understanding consumer desires with the science of data analysis, empowering brands to craft products and experiences that captivate hearts and minds.
Quantitative Research in Beauty & Personal Goods
Rigorous Data Analysis to Drive Beauty & Personal Goods Innovation
From deciphering market trends to gauging product performance, our quantitative research uncovers the numbers behind the beauty industry’s evolution, guiding brands to make informed decisions and stay ahead of the curve.
Qualitative Research in Beauty & Personal Goods
In-Depth Insights into Beauty Industry Professional and Consumer Perspectives
Using immersive qualitative methods, we explore the emotions, aspirations, and perceptions shaping consumer behavior in the beauty industry. Our interviews, focus groups, and ethnographic studies reveal nuanced insights, empowering companies to forge authentic connections with their audience.
Other services for the Beauty Industry
In addition to our core research, we offer tailored services to the beauty industry. From sensory testing to influencer collaborations, we empower brands to stand out and inspire consumer confidence.
Case Studies Across Industries:
30-Year Track Record in Diverse Industries
With a rich history spanning more than three decades, our case studies showcase how our insights and strategies have propelled businesses to new heights across various industries.
Discover how our expertise has empowered businesses to thrive in today’s ever-changing market landscape.
Field your market research with us
We take care of everything necessary to carry out your market study
Years of combined experience
Projects successfully completed
52
Countries where we have conducted fieldwork
Companies we have worked for on behalf of our client

Our Global Reach & offices
Local Expertise in Key Beauty & Personal Goods Markets Worldwide
Our extensive presence spans global markets, strategically positioning ESR Research as a leading authority in the Beauty industry.
With headquarters in Barcelona, alongside offices in London, São Paulo, and Mexico City, we offer localized expertise and unparalleled insights to clients worldwide, ensuring comprehensive coverage and impactful solutions tailored to diverse market dynamics.
Contact Us
Connect with Our Beauty & Personal Goods Market Research Experts
Let us take care of your Market Research needs