Expert Market Research Solutions for the
Financial Services Industry

Navigate the intricacies of the financial world with ESR Research. From banking and investment to insurance and fintech, we provide comprehensive insights and analysis to empower decision-makers in this ever-changing landscape.

More than 30 Years of Expertise
in Financial Services Market Research

Founded in 1989, ESR Research (former Estudio Silvia Roca) has been a trusted partner for financial institutions seeking to navigate the intricacies of the industry. Through meticulous research and analysis, our international team and global reach have provided invaluable insights into market trends, consumer behavior, and regulatory changes, enabling our clients to make informed decisions. With more than 21,000 successfully completed projects worldwide, our commitment to excellence and innovation has cemented our reputation as a leader and a trusted partner in financial services market research. 

Our Services in Financial Services

Tailored Research to Meet the Unique Global Needs of the Financial Services Industry

In the financial services world, trust and precision are paramount. ESR Research is your partner in navigating complexities. Our quantitative and qualitative research blend consumer understanding with data analysis, guiding institutions towards enduring success.

Quantitative Research in Financial Services

Rigorous Data Analysis to Drive Financial Services Innovation

Our quantitative methods delve into market dynamics, consumer behavior, and product performance. From trend analysis to new product impact assessment, we provide data-driven insights for strategic decision-making and innovation in finance.

Qualitative Research in Financial Services

In-Depth Insights into Financial Services Professional and Customers’ Perspectives

Using immersive techniques like interviews and focus groups, we explore the motivations and concerns driving financial choices. Understanding these human elements helps craft tailored solutions that resonate with customers, fostering lasting relationships.

Other services for the Financial Services Industry

In addition to conventional methods, we offer bespoke services tailored to Financial Services. From crafting user experiences to ensuring regulatory compliance, our holistic solutions empower institutions to thrive amidst the ever-evolving financial landscape.

Case Studies Across Industries:
30-Year Track Record in Diverse Industries

With a rich history spanning more than three decades, our case studies showcase how our insights and strategies have propelled businesses to new heights across various industries. 

Discover how our expertise has empowered businesses to thrive in today’s ever-changing market landscape.

Virtual IDIs for the Pharmaceutical Industry

MARKETS: USA/G5/BRASIL
TIMING: 4 WEEKS

Total of sixty-two Virtual IDIs with Oncologists. Translation of materials, recruitment, moderation and transcripts as deliverables.

On-line communities for the Pharmaceutical Industry

MARKETS: SPAIN
TIMING: 3 WEEKS

Two OBBs in parallel. Topic: Diabetes. One week and twenty minutes of involvement per day. Twelve participants per OBB. One with physicians and one with patients. Deliverables transcripts in English, edited video content and topline per OBB.

Sonar for dairy products

MARKETS: USA/UK/GERMANY/BRASIL
TIMING: 4 WEEKS

Market Research study carried out with Sonar technique in four different markets. Company specialised in dairy products exploring with a real-life method the acceptance of a new innovative beverage.

UX/UI for the travel industry

MARKETS: BRASIL/MEXICO
TIMING: 4 WEEKS

Testing of new features for an existing APP on the travel business industry.

AI for Machine Learning

LANGUAGES: PORTUGUESE/ SPANISH
MARKETS: SEVERAL
TIMING: 2 MONTHS

Transcription of 1,000 hours per language, per week, for AI purpose on machine learning project.

Self-ethnography for FMCG

MARKETS: MEXICO/BRASIL/FRANCE/GERMANY/USA
TIMING: 4 WEEKS

Understanding the relationship with a product category, three-phases interview throughout the shop and the use of product and final virtual IDI. Using self-ethnography technology for a FMCG brand. Deliverables edited video content and full report.

Field your market research with us

We take care of everything necessary to carry out your market study

+100

Years of combined experience

+21,000

Projects successfully completed

52

Countries where we have conducted fieldwork

Companies we have worked for on behalf of our client

Our Global Reach & offices

Local Expertise in Key Financial Services Markets Worldwide

Our extensive presence spans global markets, strategically positioning ESR Research as a leading authority in the Financial Services industry. 

With headquarters in Barcelona, alongside offices in London, São Paulo, and Mexico City, we offer localized expertise and unparalleled insights to clients worldwide, ensuring comprehensive coverage and impactful solutions tailored to diverse market dynamics.

Contact Us

Connect with Our Financial Services Market Research Experts

Let us take care of your Market Research needs



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