Expert Market Research Solutions for the
Travel & Leisure Industry
From hospitality trends to travel preferences, we offer valuable insights and analysis to businesses in the travel and leisure industry seeking to create unforgettable experiences for their customers.
More than 30 Years of Expertise in
Travel & Leisure Market Research
Founded in 1989, ESR Research (former Estudio Silvia Roca) specialises in delivering comprehensive market insights for the Travel & Leisure industry. With our expertise in consumer behaviour and market trends, supported by an international team and global reach, we provide tailored insights to help travel and leisure companies stay ahead. Our dedicated team and global experience ensure comprehensive analysis, unlocking growth opportunities in this evolving industry. With more than 21,000 successfully completed projects worldwide, we maintain a commitment to excellence in every engagement.
Our Services in Travel & Leisure
Tailored Research to Meet the Unique Global Needs of the Travel & Leisure Industry
Our research solutions blend quantitative precision with qualitative depth, highlighting the Travel & Leisure industry’s complexities to drive strategic decisions and enhance customer experiences.
Quantitative Research in Travel & Leisure
Rigorous Data Analysis to Drive Travel & Leisure Innovation
Utilising advanced data analytics, our quantitative research highlights key market dynamics and consumer behaviours within the Travel & Leisure industry. From demand forecasting to competitive analysis, we equip businesses with the insights needed to innovate, optimise operations, and stay ahead in this dynamic market.
Qualitative Research in Travel & Leisure
In-Depth Insights into Travel & Leisure Professional and Travellers/Clients Perspectives
Delving into the intricacies of traveller and professional perspectives, our qualitative research methods, including in-depth interviews, focus groups, and ethnography, uncover deep-seated insights driving innovation and enhancing customer experiences.
Other services for the Travel & Leisure industry
From virtual groups and online communities, vital for understanding traveller sentiment and behaviour online, to sensory tests relevant for evaluating leisure experiences, we offer a comprehensive suite of services tailored to the unique demands of the industry.
Case Studies Across Industries:
30-Year Track Record in Diverse Industries
With a rich history spanning more than three decades, our case studies showcase how our insights and strategies have propelled businesses to new heights across various industries.
Discover how our expertise has empowered businesses to thrive in today’s ever-changing market landscape.
Field your market research with us
We take care of everything necessary to carry out your market study
Years of combined experience
Projects successfully completed
52
Countries where we have conducted fieldwork
Companies we have worked for on behalf of our client
Our Global Reach & offices
Local Expertise in Key Travel & Leisure Markets Worldwide
Our experience in coordinating international projects ensures high-quality data across global markets.
Our extensive presence spans global markets, strategically positioning ESR Research as a leading authority in the Travel & Leisure industry.
With headquarters in Barcelona, alongside offices in London, São Paulo, and Mexico City, we offer localised expertise and unparalleled insights to clients worldwide, ensuring comprehensive coverage and impactful solutions tailored to diverse market dynamics.
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Connect with Our Travel & Leisure Market Research Experts
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